WD-40 Company reported its quarterly financial results for the period ended February 28, 2025. The company’s revenue increased by 12% to $143.1 million, driven by strong sales in its core business and the acquisition of certain assets from the former subsidiary, Lava Products. Gross profit margin expanded by 130 basis points to 54.1%, primarily due to the favorable impact of foreign currency exchange rates and cost savings initiatives. Net income rose by 15% to $23.1 million, or $1.71 per diluted share, compared to the same period last year. The company’s cash and cash equivalents increased by 21% to $143.1 million, and its debt-to-equity ratio remained at 0.25. Management attributed the strong results to its focus on operational efficiency, strategic investments, and the successful integration of the Lava Products acquisition.
Highlights
The following summarizes the financial and operational highlights for our business during the six months ended February 28, 2025:
Consolidated net sales increased $20.1 million or 7%, to $299.6 million compared to the corresponding period of the prior fiscal year. Increases in sales volume favorably impacted net sales by approximately $22.2 million from period to period. Increases in the average selling price of our products positively impacted net sales by approximately $1.3 million from period to period. Changes to net sales attributable to volumes and average selling price of our products are impacted by differences in sales mix related to products, markets and distribution channels from period to period. Consolidated net sales was unfavorably impacted by changes in foreign currency exchange rates which was estimated to be $3.4 million from period to period.
Gross profit as a percentage of net sales increased to 54.7% from 53.1% in the corresponding period of the prior fiscal year.
Consolidated net income increased $15.8 million, or 48%, compared to the corresponding period of the prior fiscal year. During the second quarter of fiscal year 2025, we released an uncertain tax position that generated a favorable income tax adjustment of $11.9 million. Excluding this one-time benefit, net income would have increased $3.8 million, or 12%.
Diluted earnings per common share were $3.58 versus $2.42 in the prior fiscal year period. As noted above, during the second quarter of fiscal year 2025, we released an uncertain tax position that generated a favorable income tax adjustment. Excluding this one-time benefit, on a Non-GAAP basis, adjusted diluted EPS was $2.71.
During the first quarter of fiscal year 2025, we reclassified certain assets our homecare and cleaning product businesses in the Americas and EIMEA segments to held for sale.
We returned approximately $31.4 million to our stockholders in the first half of fiscal year 2025 through share repurchases and dividends.
Global Economic Conditions
We continue to monitor changes in international trade relations and trade policy, including those related to tariffs, which could adversely impact our results. We utilize third-party manufacturers and distribution centers that are primarily in regions near our customers and end users, which decreases the potential unfavorable impacts of new tariffs on purchases of our inventory and shipments to our customers. However, certain inputs sourced by our third-party manufacturers to produce our inventory may increase in cost and unfavorably impact our results. In addition, any supply chain constraints, inflationary impacts or weakening in consumer demand as a result of changes to global economic environments could impact our results.
See the Company’s risk factors disclosed in Part I―Item 1A, “Risk Factors,” in its Annual Report on Form 10-K for the fiscal year ended August 31, 2024, which was filed with the SEC on October 21, 2024 for further information on risks related to global economic conditions.
Results of Operations
Three and Six Months Ended February 28, 2025 Compared to Three and Six Months Ended February 29, 2024
Operating Items
The following table summarizes operating data for our consolidated operations (in thousands, except percentages and per share amounts):
| | Three Months Ended February 28⁄29 | | | | | Six Months Ended February 28⁄29 | | |
2025 | 2024 | Change from Prior Year | 2025 | 2024 | |||
Dollars | Percent | ||||||
Net sales: | |||||||
WD-40 Multi-Use Product | $113,692 | $107,234 | $6,458 | 6% | $232,239 | $214,911 | |
WD-40 Specialist | 18,562 | 16,817 | 1,745 | 10% | 37,734 | 33,659 | |
Other maintenance products | 7,063 | 7,188 | (125) | (2)% | 14,851 | 14,814 | |
Total maintenance products | 139,317 | 131,239 | 8,078 | 6% | 284,824 | 263,384 | |
HCCP (1) | 6,787 | 7,866 | (1,079) | (14)% | 14,775 | 16,137 | |
Total net sales | 146,104 | 139,105 | 6,999 | 5% | 299,599 | 279,521 | |
Cost of products sold | 66,388 | 66,164 | 224 | —% | 135,796 | 131,027 | |
Gross profit | 79,716 | 72,941 | 6,775 | 9% | 163,803 | 148,494 | |
Operating expenses | 56,436 | 52,000 | 4,436 | 9% | 115,401 | 103,369 | |
Income from operations | $23,280 | $20,941 | $2,339 | 11% | $48,402 | $45,125 | |
Net income | $29,851 | $15,536 | $14,315 | 92% | $48,776 | $33,018 | |
EPS – diluted | $2.19 | $1.14 | $1.05 | 92% | $3.58 | $2.42 | |
Shares used in diluted EPS | 13,572 | 13,583 | (11) | —% | 13,572 | 13,583 |
(1) Homecare and cleaning products (“HCCP”)
Net Sales by Segment
The following table summarizes net sales by segment (in thousands, except percentages):
| | Three Months Ended February 28⁄29 | | | | | Six Months Ended February 28⁄29 | | |
2025 | 2024 | Change from Prior Year | 2025 | 2024 | |||
Dollars | Percent | ||||||
Americas | $65,529 | $63,507 | $2,022 | 3% | $134,965 | $127,582 | |
EIMEA | 59,575 | 54,313 | 5,262 | 10% | 117,058 | 103,067 | |
Asia-Pacific | 21,000 | 21,285 | (285) | (1)% | 47,576 | 48,872 | |
Total | $146,104 | $139,105 | $6,999 | 5% | $299,599 | $279,521 |
Americas Sales
The following table summarizes net sales by product line for the Americas segment, which includes the U.S., Canada and Latin America (in thousands, except percentages):
| | Three Months Ended February 28⁄29 | | | | | Six Months Ended February 28⁄29 | | |
2025 | 2024 | Change from Prior Year | 2025 | 2024 | |||
Dollars | Percent | ||||||
WD-40 Multi-Use Product | $51,058 | $49,043 | $2,015 | 4% | $103,959 | $97,554 | |
WD-40 Specialist | 7,720 | 7,090 | 630 | 9% | 15,953 | 14,198 | |
Other maintenance products | 3,592 | 4,003 | (411) | (10)% | 7,866 | 8,129 | |
Total maintenance products | 62,370 | 60,136 | 2,234 | 4% | 127,778 | 119,881 | |
HCCP | 3,159 | 3,371 | (212) | (6)% | 7,187 | 7,701 | |
Total net sales | $65,529 | $63,507 | $2,022 | 3% | $134,965 | $127,582 | |
% of consolidated net sales | 45% | 46% | 45% | 46% |
The following table summarizes management’s estimates of effects on net sales of changes in price, volume and foreign currency exchange rate impacts for the Americas segment (in millions):
Change from Prior Year | |
---|---|
First Quarter | |
Increase in average selling price (1) | $0.2 |
Increase in sales volume (1) | 6.3 |
Currency impact on current period | (1.1) |
Increase in net sales | $5.4 |
(1) Management’s estimates of changes in net sales attributable to volumes and the average selling price of our products are impacted by differences in sales mix related to products, markets and distribution channels from period to period.
Americas Sales – Three Months Ended – February 28, 2025 Compared to February 29, 2024
Net sales in the Americas segment increased from period to period, highlighted by the following:
WD-40 Multi-Use Product sales increased $2.0 million, or 4%, primarily due to increase in Latin America of $4.7 million, or 47%. Sales in Latin America were favorably impacted by increased sales in Brazil by $3.4 million, which benefited from a shift from an indirect distribution model to a direct model beginning in the third quarter of fiscal year 2024. In addition, sales in other Latin American markets increased $1.3 million due to improved economic conditions in certain regions as well as a higher level of promotional activities. This increase in Latin America was partially offset by lower sales in U.S. and Mexico of $2.7 million and $0.7 million, or 7% and 13%, respectively, due to decreased volumes as a result of the timing of customer orders. Mexico also decreased due to lower demand as a result of worsening economic conditions and unfavorable changes in foreign currency exchange rates from period to period.
WD-40 Specialist sales increased $0.6 million, or 9%, primarily due to new distribution and increased demand in the United States.
Other maintenance product sales decreased $0.4 million, or 10%, primarily due to decrease in Mexico due to decreased volumes from a lower level of promotional activities, as well as unfavorable changes in foreign currency exchange rates.
Homecare and cleaning product sales decreased $0.2 million, or 6%, primarily due to changes in distribution and reduced sales volume in the U.S. as a result of a lower level of advertising and promotional activities associated with these brands, as we focus on increasing sales of maintenance products in support of our four-by-four strategic framework.
For the three months ended February 28, 2025, 70% of sales came from the U.S., and 30% of sales came from Canada and Latin America combined compared to the three months ended February 29, 2024 when 76% of sales came from the U.S., and 24% of sales came from Canada and Latin America.
Americas Sales – Six Months Ended – February 28, 2025 Compared to February 29, 2024
Net sales in the Americas segment increased from period to period, highlighted by the following:
WD-40 Multi-Use Product sales increased $6.4 million, or 7%, primarily due to increases in Latin America of $7.0 million, or 33%. Sales in Latin America were favorably impacted by the transition to a direct marketing model in Brazil as discussed above in the section for the three months ended February 28, 2025. In addition, sales in other Latin American markets increased $1.7 million due to improved economic conditions in certain regions as well as a higher level of promotional activities. This increase in Latin America was partially offset by lower sales in Mexico of $2.2 million, or 20%, due to lower demand as a result of worsening economic conditions, as well as unfavorable changes in foreign currency exchange rates.
WD-40 Specialist sales increased $1.8 million, or 12%, primarily due to new distribution and increased demand in the United States.
Other maintenance product sales remained relatively constant from period to period.
Homecare and cleaning product sales decreased $0.5 million, or 7%, primarily due to changes in distribution as well as reduced demand in the U.S. as discussed above in the section for the three months ended February 28, 2025.
For the six months ended February 28, 2025, 72% of sales came from the U.S., and 28% of sales came from Canada and Latin America combined compared to the six months ended February 29, 2024 when 75% of sales came from the U.S., and 25% of sales came from Canada and Latin America.
EIMEA Sales
The following table summarizes net sales by product line for the EIMEA segment, which includes Europe, India, the Middle East and Africa (in thousands, except percentages):
| | Three Months Ended February 28⁄29 | | | | | Six Months Ended February 28⁄29 | | |
2025 | 2024 | Change from Prior Year | 2025 | 2024 | |||
Dollars | Percent | ||||||
WD-40 Multi-Use Product | $46,406 | $41,572 | $4,834 | 12% | $91,272 | $78,616 | |
WD-40 Specialist | 8,424 | 7,525 | 899 | 12% | 16,241 | 14,191 | |
Other maintenance products | 3,254 | 3,009 | 245 | 8% | 6,448 | 6,071 | |
Total maintenance products | 58,084 | 52,106 | 5,978 | 11% | 113,961 | 98,878 | |
HCCP | 1,491 | 2,207 | (716) | (32)% | 3,097 | 4,189 | |
Total net sales | $59,575 | $54,313 | $5,262 | 10% | $117,058 | $103,067 | |
% of consolidated net sales | 41% | 39% | 39% | 37% |
The following table summarizes management’s estimates of effects on net sales of changes in price, volume and foreign currency exchange rate impacts for the EIMEA segment (in millions):
Change from Prior Year | |
---|---|
First Quarter | |
Increase in average selling price (1) | $0.5 |
Increase in sales volume (1) | 6 |
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